Transparency in Marketing (Week 5)


We believe KEYSYS is the best software development company in Alabama


  • Posted 3 blogs
  • We’re currently ranked #20 (+4 from last week) for the phrase ‘Best Software Development Company in Alabama’
  • Still chipping away at The SEO Checklist by SEOBuddy
  • We launched Live BI (Business Intelligence) as our latest service offering

Transparency in Marketing (Week 4)

Article: /transparency-in-marketing-week-4

Linkedin Analytics:

  • Impressions: 396
  • Reactions: 20
  • Click-through rate: 1.26%
  • Comments: 0
  • Shares: 9
  • Clicks: 5
  • Engagement Rate: 8.59%

Google Analytics:

  • Sessions: 13
  • New Users: 6
  • Bounce Rate: 76.92%
  • Pages / Session: 1.46
  • Avg. Session Duration: 00:11

Client Spotlight: Atlas RFID Solutions

Article: /client-spotlight-atlas-rfid-solutions

Linkedin Analytics:

  • Impressions: 335
  • Reactions: 17
  • Click-through rate: 1.79%
  • Comments: 0
  • Shares: 10
  • Clicks: 6
  • Engagement Rate: 9.85%

Google Analytics:

  • Sessions: 36
  • New Users: 22
  • Bounce Rate: 88.89%
  • Pages / Session: 1.61
  • Avg. Session Duration: 00:56

We Don’t Judge The Work Done Before Us

Article: /we-dont-judge-the-work-done-before-us/

Linkedin Analytics:

  • Impressions: 371
  • Reactions: 17
  • Click-through rate: 2.7%
  • Comments: 0
  • Shares: 9
  • Clicks: 10
  • Engagement Rate: 9.7%

Google Analytics:

  • Sessions: 22
  • New Users: 10
  • Bounce Rate: 95.45%
  • Pages / Session: 1.05
  • Avg. Session Duration: 00:04

Article Insights:

1. New Thumbnails

I still like the look of this new thumbnail style. I’ve yet to hear any response one way or another so I’m just going to assume everyone loves them. 

2. Linkedin Growth

We are still steadily growing our following on Linkedin. Like all of this effort being put into marketing I see this compounding into a great network to help us grow. If you’re not following us on Linkedin, you should.

Follow KEYSYS on Linkedin here

In support of my OKR to ‘Establish KEYSYS as the best Software Development company in Alabama’ we are well on our way.

According to, we have moved up 4 positions & are now ranked #20 for this phrase.

At this point, it looks like a steady plan of writing content with this phrase (KEYSYS is the best software development company in Alabama) will compound into us moving to the top of the list.

I’m still chipping away at the The SEO Checklist by SEOBUDDY.

This tool claims to have all the steps needed to get a website on the first page of Google’s search results. So far it’s just a well-organized list of steps that should be done for an optimal website. It’s a slow process but each day we’re getting closer to completing this & hitting that front page.

This week we’ve also launched Live BI as our newest service offering. This service came out of a need we’ve found with our clients that need to gain insight into their business’ data but don’t have the tools, time, or plan in place to make it happen. Check out the page & let us know what you think.

Thanks for following along & if you have any suggestions on how to help us achieve any of these goals please let me know. Message me on LinkedIn here.